Want to See My YouTube CPMs for Every Country In the World?

We thought YouTube CPMs were disruptive before.  And then we got this electronic mail.

I already have a headache writing this.  Only here's the latest breakdown of every YouTube CPM by land (or most of them, anyway).

According to YouTube executive Lyor Cohen, YouTube pays $3 for every ane,000 views.  The RIAA states that the company pays closer to $ane.50.  A reputable independent analyst team stated that the video platform pays closer to $0.60.  An artist reporting to DMN says he's making one/10th of that.

So, who'southward right?  Just when nosotros thought it couldn't get any more confusing, an bearding reader sent us their YouTube CPM payouts.  From every single country in which the videos played.

Taking a expect at the content creator'southward earnings, yous'll find that YouTube doesn't pay out an equal corporeality per country.  In top European countries, the video platform will pay out a higher CPM.  Norway and Algeria ranked the highest on the list with playback-based CPM at $55.49 and $50.00, respectively.  Germany, Moldova, and South Korea followed right behind with $38.88, $30.00, and $17.04, respectively.

In poorer and less populated Eastern European also as in some Latin American countries, the company will pay relatively low rates.  Slovakia had one of the lowest playback-based CPMs with $0.27.  Georgia and Republic of hungary tied for last place with $0.01 each.  Argentine republic and Mexico besides appeared well-nigh the finish of the list with $0.46 and $0.32, respectively.

What'southward the difference between 'CPM' and 'playback-based CPM'?

The stardom comes into place considering more than i advertisement can be played on a video. Some accept one ad, others two or more. According to YouTube, "CPM focuses on the advertiser cost for advertising impressions. Playback-based CPM focuses on the advertiser cost for video playbacks that include 1 or more than ads. Your playback-based CPM is ofttimes higher than your CPM."

YouTube uses an instance in which 1,000 views of a video have one ad, while some other 500 views accept ii ads. That means that ii,000 ads were served (which is used to summate CPM), while just 1,500 videos had monetized playbacks (which is used for the playback-based CPM).

You can observe the playback-based CPM followed by CPM breakdown by country beneath.

  • Norway: $55.49 (playback-based CPM) / $43.16 (CPM)
  • Algeria: $50.00 / $25.00
  • Deutschland: $38.88 (both remained the aforementioned)
  • Moldova: $xxx.00
  • South Korea: $17.04
  • Sweden: $18.28 /
  • Finland: $nineteen.15 / $15.16
  • Uk: $19.00 / $14.16
  • Canada: $14.76 / $13.83
  • United states of america: $15.58 / $13.18
  • Republic of peru: $x.00
  • State of israel: $x.68 / $9.27
  • Kingdom of spain: $12.38 / $8.43
  • Netherlands: $10.66 / $7.72
  • Commonwealth of australia: $12.49 / $7.03
  • Japan: $7.51 / $6.26
  • Taiwan: $5.85
  • Republic of india: $5.83
  • Italy: $viii.55 / $five.29
  • United Arab Emirates: $6.10 / $4.88
  • France: $6.06 / $4.47
  • Poland: $5.58 / $iv.18
  • Chile: $5.88 / $3.92
  • Belgium: $iv.89 / $3.91
  • Thailand: $ii.97
  • Ireland: $3.47 / $two.78
  • Estonia: $iv.57 / $2.36
  • Republic of latvia: $3.22 / $1.89
  • Russia: $2.fifty / $one.85
  • Hellenic republic: $2.83 / $1.61
  • Brazil: $2.20 / $ane.54
  • Ukraine: $i.91 / 1.22
  • Belarus: $2.02 / $ane.17
  • Romania: $ane.52 / $1.02
  • Portugal: $1.31 / $0.88
  • Lithuania: $1.57 / $0.87
  • Bulgaria: $1.ten / $0.63
  • Czech republic: $0.86 / $0.56
  • Kazakhstan: $0.45
  • United mexican states: $0.32 / $0.21
  • Slovakia: $0.27 / $0.14
  • Unknown region: $0.12 / $0.06
  • Georgia: $0.01
  • Hungary: $0.01

You can also cheque out the screenshots beneath (with identifying information removed).